• Flow: How to Avoid the Creative Block of Frustration

    by Tom Kenny

    Have you ever played a video game and wanted to smash the controller into a million pieces? I’m far from an aggressive person but I once attempted to throw a controller against the floor but luckily for me, a pillow was placed exactly where I threw it, preventing any damage. That calmed me down and […]

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  • Flow: The Art of Getting in the Zone (and Staying There)

    by Tom Kenny

    It’s a beautiful place, being “in the zone”. Everything feels automatic, almost like you don’t have to do any thinking. Work just flows and you feel like a design genius. Unfortunately, most days it seems like there’s a giant fence surrounding the zone and you just can’t get in, no matter how hard you try. […]

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  • How to Cure Design Perfectionism with The 80/20 Rule

    by Tom Kenny

    Perfectionism can be devastating. It can make you feel depressed, frustrated, anxious, and even angry, especially if you constantly criticise yourself for not doing a good enough job after spending a lot of time and effort on a design. It’s an unhealthy mindset. It isn’t healthy for you and it isn’t healthy for your design […]

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  • Learn from Great Design: Pizza Hut vs Domino’s

    by Tom Kenny

    Travelling the world is tough. Sometimes the convenience of fast food after a tough day of hiking is just too tempting, no matter how unhealthy we know it is. This led to an experience with great design when using Pizza Hut’s website during our travels around America. However, instead of studying only one of the […]

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  • Unlock Your Childlike Ability to Design With Confidence

    by Tom Kenny

    “It looks like a Fisher-Price toy” said the company owner, looking at a design I had just created. It hurt (but it’s ok because I would later learn he was the most disrespectful boss I’ve ever had). I wasn’t deliberately thinking like a child but it turns out it’s a beneficial way to think in […]

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  • When is the Best Time of the Day to Design?

    by Tom Kenny

    I hate getting up early. It doesn’t come naturally to me at all and I would much rather work late at night until 2am because I’m a night owl. However, all the advice I’ve heard and read is that creativity flows more freely in the morning so instead of thinking “that’s nice but I hate […]

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